L’Oreal Paris Women of Worth has announced a call for nominations for this year’s 10 honorees. Nominations are being accepted now thorugh May 15th, on ts website.

2015 marks the 10th anniversary of L’Oreal’s Women of Worth awards, which was initially created based on its iconic slogan and brand philiosophy, “Because I’m Worth It.” (FYI: Here’s the story behind the slogan.) The annual event recognizes inspiring women who are making a difference in communities across the country.

Over the last decade, Women of Worth has recognized 90 extraordinary women, shining a spotlight on their stories and causes. Past honorees have been involved in a range of important issues from empowering young Latinas and mentoring at-risk youth, to advancing the detection of breast cancer and addressing child hunger.

“At L’Oreal Paris, we believe that all women are worth it. We know that when empowered, women can overcome any obstacle and accomplish whatever they set out to achieve,” said L’Oreal Paris President, Karen T. Fondu. “For the past decade, Women of Worth has strived to recognize women who have faced adversity and found a way to make a difference in the lives of others. With Women of Worth, our goal is to provide honorees with a national platform to raise awareness for their important organizations, as well as inspire others to pursue their passions.”

Finding Nominees with Help from Points of Light

L’Oreal Paris is also partnering with Points of Light, the world’s largest volunteer organization, for the nomination process. A respected panel of judges will select 10 women to each receive $10,000 towards her cause and one woman will be named the National Honoree and awarded an additional $25,000, following an online public vote later this year. All 10 honorees will be recognized in December at an awards ceremony hosted by L’Oreal Paris in New York.

“L’Oreal Paris Women of Worth is an example of the incredible energy created when we take time to recognize the amazing efforts of volunteers,” said Tracy Hoover, CEO, Points of Light.

“These exceptional women are truly points of light— leveraging their time, skills and resources to bring about change by tackling some of the world’s most pressing challenges and motivating others to serve.”